DM1: Understand and apply the marketing and branding strategies for organizations. This will form the foundation for applying digital marketing strategy, tactics, techniques, and tools that will be taught in the subsequent modules.
DM2: Understand and apply the principles, techniques, and tools for website design and development, paid and organic search marketing, online display, and video marketing.
DM3: Understand and apply the principles and techniques of social media, content, influencer, email, mobile marketing, and online reputation management.
DM4: Understand and apply the principles and techniques of digital media analytics in digital marketing; develop an integrated digital marketing plan and strategy using leveraging analytics and the tools and techniques learned in the previous modules.
Our Comprehensive Program is exhaustive and this certificate is proof that you have taken a big leap in mastering the domain.
The knowledge and skills you've gained working on projects, simulations, case studies will set you ahead of competition.
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